One of the changes McDonald’s made as part of its reimaging was changing the packaging of the bags and containers. How might these changes influence consumer perceptions? In your response, you should be thinking about the look, the lettering, the color, and the environment. HINT: Focus on package design and labeling (400-600 words)
This was a good step to change the packaging of the bags and containers. It allowed the packing to look very attractive and catchy, This definitely grabbed many eyeballs together at the same time. It will also be a time when things would settle for them. Some change is always welcomed by the people around and we need to learn to appreciate it at our best. This also allows us to look back in the old times and try to evaluate and validate what could allow the brand to stand out from the others and this will be very encouraging.